It’s feature friday again! this week we have the cutest canadian born girl living and blogging beauty in australia!
SARAH – BOWS & PLEATS
WHO ARE YOU AND WHAT IS YOUR BLOG NAME?
My name is Sarah and my blog name is Bows & Pleats.
HOW’D YOUR BLOG NAME COME ABOUT?
I’m not really sure what made me pick this name, but I didn’t necessarily want something beauty-specific, since I like to blog about lifestyle, organisation, haircare, skincare and other topics that interest me but I thought this name was cute, girly and feminine and I try to reflect that in my blog.
HOW LONG HAVE YOU BEEN BLOGGING FOR, WHERE DID YOUR PASSION COME FROM AND WHAT DO YOU BLOG ABOUT?
I started blogging in May 2014 when I realised that my makeup collection was larger than some Priceline stores and I had a lot of encouragement from friends to do something with my passion for beauty. I would often post beauty-related content on my personal instagram and Facebook, and soon I was getting messages, texts and emails from friends, acquaintances and colleagues with all their beauty-related questions. They were wondering, “What is the best brush to apply makeup?”, “what is the best foundation for oily skin?” or “where should I go to buy a good eye cream?”. One day, it dawned on me that I could be helping more than just my friends and colleagues if I took my passion and made a creative outlet with it through a blog. I’ve always been really into writing, photography and had a big creative side so it just seemed like a perfect fit for me to start a blog. I pretty much just googled how to do everything else and took inspiration from other blogs I had been following.
WHAT HAVE BEEN SOME OF YOUR HIGHLIGHTS THROUGH BLOGGING EG. EVENTS YOU’VE ATTENDED, BRANDS YOU’VE WORKED WITH OR REACH A CERTAIN MILESTONE.
My first major blog event was Obsession 2015 which was held in March of last year and held by the gorgeous Dani from Dani The Girl XO and Kate from The Minted Blog. They did an amazing job at putting it together, and I met a heap of other beauty and lifestyle bloggers that lived in Brisbane. This event sparked such a passion and happiness in me, because I realised there were other girls out there that I could really relate to and share my passion of blogging. Some of the girls I have met from the event are now close friends of mine. Some of the brands I’ve been most proud to work with include Antipodes, Skinstitut, Sigma, Rimmel, Covergirl, Australis and Philosophy.
TELL US A QUIRK ABOUT YOU?
I have lots of quirks, but probably one of my strangest habits is that I carry around a MASSIVE everyday work bag including enough makeup for a full face, snacks, band aids, hand sanitizer, e-reader, notebooks, diary, pencils/pens/highlighters, and pretty much anything else you can think of just n case there is an apocalypse. I often get pain in my shoulder and then later realise it is because my bag is so heavy! I only use about 10% of what is in there but it provides me with a calm feeling knowing all of these things are there if I need them. You may also be right to think I am a huge overpacker when I travel as well. Oops.